Latest posts
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Emergence: Why AI Cannot Be Managed, Only Cultivated
The most consequential things AI does in your organisation were not planned. Nobody decided that the recommendation engine would lock your customers into a narrowing content corridor. Nobody scheduled the moment when three AI-optimised suppliers simultaneously de-prioritised your orders because they all read the same market signal. Nobody chose the emergent norm where your AI-assisted…
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Requisite Variety: Why AI Monocultures Will Fail Your Organisation
In 1956, British cybernetician W. Ross Ashby articulated a principle so fundamental it should sit above every AI strategy deck: Only variety can destroy variety. Ashby’s Law of Requisite Variety states that a control system must possess at least as much variety — the number of distinct states it can occupy — as the system…